Hexagon AIF Banking
Brief
As part of a plan to produce demos for clients of APS Group, they needed to demonstrate their IT systems using a
fake brand.
One of these brands came under the financial sector which needed to be a bank. I thought of modern banking and a brand which can easily change with time.
Solution
APS currently use this as their demo brand and show clients what can be done using these IT systems for ordering products to easily changing templates. They can use my branding and keep the same layout but easily change text or and image for a new poster etc. This can be done without altering with the design.
Response
Brand Guidelines
This was ideal to show existing clients what they could do with their IT systems. The guidelines I produced were to use as a demo.
Web design
APS Group wanted a demo web page with a white space area so they could add custom adverts or hyperlinks to show clients what could be done with their very own site. I produced a homepage design which uses the branding and is easy to understand and uses a modern, clean design.
Font guide
Similar to the brand guidelines but this is for the use of fonts.
Artwork: In Store Posters
Artwork: In Store Roll up Banners
Artwork: Flyer (Front and Back)